The whole world is trying to stop the novel coronavirus. And, the best way so far possible is to stay at home, ultimately being self-quarantined. Various countries, including India, have declared a complete lockdown for days. And for an individual who is in the habit of regular social interaction, it is hard to stay inside their respective houses for such a long tenure. Hence, the update of Instagram new feature is out for helping users to connect amid COVID-19 lockdowns.
What’s New about Instagram New Feature?
To help you out, Instagram is out there with its new feature, which will help you to connect and interact via video chats. They call it “co-watching.” Instagram’s new feature helps you to search through Instagram and share content sitting at your home through different video chat groups.
“To help you people (from all around the world) stay connected, we’ve launched a new sharing feature. It is Instagram’s new feature that will allow you to view posts and different photos together with your friends. This can be done over a group video chat.” Said the Instagram employee.
Hence Instagram has given you something new through which you can interact with others while you are in your house. It is no more necessary to scroll through the feeds alone. Instead, you and your friends can join and have a live chat on a similar topic which anyone of you might have liked or recommended.
How Did it Develop?
The company was developing this Instagram feature since last April. Now, it finally came into action during these hard times, when people have to stay at their homes and do nothing. They seem to push their development skills. Also, they are trying their best to entertain you during the lockdown. When the feature finally rolls out, it will enable six different users to join one single chat room.
At the initial steps of launching, only two of them were allowed. Instagram new feature is moreover, similar to the video-sharing app called Squad, which became famous last year.
Is This New Feature Useful?
Right now, when people need to step back and sit in their respective homes, what they are missing the most is human contact and are ultimately getting frustrated by this isolation. Kids are missing their time of playing with friends; people with jobs are missing their office lunches, the tight deadlines, the interminable meetings, and even very simple things which usually weren’t even considered before. In situations as such this, it is very easy to get frustrated and tense by not letting your feelings out. We hope this Instagram new feature will help you out. People are also following the trending challenges on Instagram. You may try that too.
In marketing or brand advertising, this is a boon. It can quickly boost the process as a small group of people can easily engage with each other. If the product is liked and highlighted regularly by different chats, it will eventually make it famous, and more people will appreciate it.
Conclusion
In addition, to this new Instagram feature, it also introduced another feature for spreading awareness of protection against COVID-19 with a denoted section for your stickers related to it and has highlighted the different charities and non-profit organizations working out there.
See also: Coronavirus (COVID-19)- Everything You Need To Know About It.